As a blogger I’m always looking for ways to increase my blogging income. Brands are looking for bloggers to extend the message about their cause, brand, or product. However, they want to work with quality bloggers, and we have some great tips on how to impress brands and gain influencer marketing gigs with companies like Socialix.
How to Increase Brand Awareness with Influencer Marketing & Socialix
- Be real. In an articles by Forbes.com, they discuss influencer marketing, and how it’s difficult to decipher between hucksters and people who genuinely love a product or service. The first thing I learned as a blogger was that you can’t make it without the loyalty of your readers. Your readers read your blog everyday because they trust you and you offer something valuable to their lives. Be very careful to guard that trust by being authentic in your opinions.
- Be professional. If you are working with a deadline, stick to it. Companies like Socialix.com need you to be committed, and their brands are depending on your timeliness and professionalism. This means you need to make sure you meet your deadlines, edit your work properly (without grumbling), and give your best to all your sponsored posts. Companies will not pay for your services again if they can’t depend on your professionalism. Remember, you read the financial benefits and engaged readership when you are professional.
- Be prepared. Make sure you have a media kit ready for brands, so they can see statistics like your traffic, social media following, and a list of companies and brands that have worked with you in the past. Don’t be discouraged if you blog doesn’t have a ton of traffic or social media follows yet, it’s still good to have your media kit ready and tweak it as you grow.
- Be helpful. There have been times where brands have reached out to me for my creativity on a certain project. They want to know that you are interested in helping them share their message. This may mean being extremely creative in how you present content. Be a part of the team, and contribute your ideas to their sponsored posts when applicable, and go the extra mile to show them you are serious about helping them share their message.
- Be amazing. Wow them. One time I was hired to do a party post for a company and I went all out. If you are going to succeed as a blogger, you need to set yourself apart from the other fish in the ocean. This means you need to wow them with all the things we’ve discussed in this post. Go above and beyond, and you will have a guaranteed income source in the future.
These tips are the strategies I’ve implemented in my own blogging, and it has increased my blogging income over the years. What are some of your tips for impressing in your influencer marketing? Comment them below.
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